Strategic Content

Corporate literature establishes your brand identity and defines your products and services for a wider audience. Offering content creation, editing and proofreading of company profiles, staff biographies, fact sheets, annual reports, brochures and more, Soodad For Information Technology provides a comprehensive collateral of informative materials that bolster your brand-building efforts.

Creating anything from a single blog post to an entire website, Soodad For Information Technology’s Strategic Content team collaborates with its Digital Marketing Department to provide search engine optimized (SEO) content, tailored to increase web traffic and to capture the attention of online audiences.

In times of crisis, a business must be prepared to respond promptly, accurately and confidently. Implementing crisis management strategies devised by our PR Consultancy Department, we formulate communications designed to reign in speculation and help your organization regain control of the conversation.

Whether you need a welcome note for a company event, a technical speech for a regional conference, or talking points for a media interview, Soodad For Information Technology will arm your spokesperson with the materials and training they need to speak eloquently while remaining consistently on message. Our extensive track record includes content creation of speeches delivered by ministers, CEOs and community leaders, addressing local, regional and international audiences.

+Directing our content writing services toward the development of booklets, flyers, advertorials, SMS alerts, mobile content, brochures and radio mentions, among others, Soodad For Information Technology drafts the necessary material to effectively promote your events, products and services. We zero in on the information that consumers care about, putting your organization’s unique selling points front and center.

We draft internal newsletters, memos and other communications to establish an ongoing dialogue within your business, helping your management team forge positive relationships with the remainder of your staff. Meanwhile, we support your efforts to keep your employees up-to-date on the latest company developments, ensuring that they can clearly communicate your organization’s goals and act as ambassadors of your brand.

An enlightening and valuable article can help position your organization as a trusted voice of authority and as a leader in its field. Putting our research and content creation skills to good use, we work hand-in-hand with our clients to translate their industry insights into accessible and engaging pieces, published in leading local and regional media.